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Discounts codes vs automatic discounts: Using them to generate revenue
Amongst the myriad of strategies used to optimise your eCommerce site is the notion of leveraging discount codes, the tried and tested way of incentivising consumers to complete their purchase by...
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3 expert tips for developing winning cart abandonment subject lines
The ideas of a consumer making their way to your website, browsing what products you have to offer, adding one or two that have caught their eye to their cart, and then falling down the gap and leaving...
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How to compete against Amazon Prime Day as an eCommerce retailer
The postponed Amazon Prime Day of 2020 has had new dates touted, but a report from CNBC suggests that the sale event, which actually lasted 48 hours in 2019, will take place on October 5 as the...
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[WEBINAR] Retailers: How To Create Winning Pricing Strategies For This...
In the lead up to the most crucial time in the retail calendar, join leaders from Cloud.IQ and BlackCurve to hear key insights on how retailers maximise revenue and stay competitive with a winning...
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How should you approach your marketing strategy this Holiday Season?
The holiday season in eCommerce has already begun to ramp up. And as businesses look back over the spring and summer months and see COVID-19-enforced changes to operations, this peak time of year will...
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How has the Holiday Season been reshaped by COVID-19?
The world of eCommerce has seen mass changes caused by COVID-19 from supply chain disruption and optimisation to new consumer demands around their online purchasing experiences. Amongst this raft of...
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Exclusive consumer insights into shopping behaviour this Christmas
In a year that has been rocked by unprecedented circumstances and seen turbulent times rock retail, eCommerce experts have predicted that this year's Holiday Season will be like no other that has...
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How to adapt and prepare your campaigns to stand out this Holiday Season
This year's Holiday Season will be like no other for eCommerce. Rocked by the impact of COVID-19 and now primarily told to stay at home, consumers' reliance on online purchases is expected to reach new...
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The incredible ways AI is transforming the customer journey online
As eCommerce retailers head full speed into the Holiday Season, the advent and adoption of new technologies have helped a number of retailers come to terms with some of the most demanding days of the...
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3 key insights you must know from McKinsey’s latest report on AI
It's widely reported that Amazon and Alibaba's success has come from adoption of intelligent AI models, this is why AI adoption will move to the top of the agenda for many eCommerce businesses next...
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